Does the selling tradition work, does fulfilling peoples needs get a product sold? Well of course to a certain extent it does but the majority of the decision to buy is about motivation.
People have to assoicate the action of buying to creating tremendous pleaseure, and the action of not buying to pain.
We do things in life to gain pleasure or avoid pain, or sometimes a combination of the two.
You can’t just have someone motivated out of there desire to want, you have all got to have them actually feel that not buying would be painful. What do I mean painful? That they would be missing something, that they would be alone, any emotion wound or hurt.
People will do more to avoid pain than they will ever do do get pleasure. Which are you more motivated to do, save £1000 or protect £1000 in your pocket?
At the end of the day all we are all salespeople (affiliate marketers) we sell companies product through our website and our content. So what we have to is sell consequences, there are negative consequences and positive consequences, negative if the customer doesn’t buy it (what they are missing out on) and positive (what they would be getting).
A new affiliate network opened called CleverAt.com. The network is based in London, this adds to a long list of UK affiliate networks open. They claim to offer high quality CPA and CPL which will remain to be seen. I signed up and contacted they about becoming an advertiser, more information on this in the future.
“working on issues like privacy, child online safety, copyright and trademark protection, content regulation, reform of the patent system, and broadband policy”.
“expect to hear more from us on issues like net neutrality, censorship, innovation regulation, immigration, R&D, national security, and trade, just to name a few”
Google Public Policy Blog: Taking the Wraps Off Google’s Public Policy Blog
I often play bingo online, and the best place I have found has got to be bingo.org.uk, the latest information about bingo playing online. If you really want to play bingo, bingo.org.uk is the place to be. They have a bingo forum, with loads of active members. PLUS and most importantly bingo.org.uk give you a free pen!
For example the other day I won £45 from £5s worth of tickets, it was great.
Have fun playing bingo, remember always stop at a sensible limit! Its the best way to play.
Play bingo
Google is turning into a religion! Where do I sign? Heres where you can give your soul to google:
The Lords (Engine) Bible
Church of Google
Its a question that I’m sure many people are asking. What are google doing? Trying to ruin us?
They are biting the hands that feed them, affiliate marketing has to be one of google’s main revenue generators and they are just flushing that down the tubes… No not the youtubes… just tubes…
Anyway, Kieron Donoghue over at Here.org.uk has written a nice post on how to create a landing page without it being banned, always good ;)!
Heres the basic points:
Your landing page website should contain the following pages as standard:
1. Sitemap - this should be accessible from all pages of your site.
2. Privacy Policy - lots of resources on the web to create one of these, just Google “privacy policy”. If you are in the UK then consider applying for the Data Protection Act. It only costs around £35.
3. Terms and Conditions - as above, here is a good resource.
4. Contact Us - with full physical postal address and telephone number.
5. About Us - description of what the purpose of the website is and the business operating it, i.e. you.
OK now that you have these basic pages, consider adding these pages too:
1. News - add a page where you regularly update with newsworthy stories related to the niche you are promoting.
2. Blog - like a news page but you can also add editorial comments here and opinions.
3. How To or What Is Guide - pages/pages with detailed unique content describing the product/service you are promoting and how they work. I.e. if you have a coupon site then add some pages describing what coupons are and how they work, an idiots guide really.
4. FAQ’s - think of every question related to the product/service you are promoting then list them and answer them here.
5. Glossary - every industry has its own terminology, create an A-Z of industry specific jargon here and define it.
6. Deals/Offer pages - again everyone has specific deals and offers, so list the ones relevant to your product/service on their own page.
7. Individual product/pages - likewise the chances are that your product/service will have different components. I.e. a certain brand of credit card will have a gold card, platinum card, reward card etc. So build pages for each product containing very detailed information, more so that you would find on a traditional landing page.
8. Submit your review - offer your users the opportunity to submit their own product/reviews. Not only does this create stickiness but it gives you free content.